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When You Don’t Know What’s Next 💼

There’s a moment I hear often in coaching sessions:

“I’ve done everything I thought I was supposed to do… so why do I feel stuck?”

Sometimes it comes after years of steady success. Other times, it follows a big transition such as a promotion, a company change, or burnout recovery.


I’ve felt that crossroads myself, when your work no longer feels like you, yet you can’t see what comes next. It’s unsettling because you’ve always been the one with direction, plans, and momentum. You've always been self-motivated.


But that in-between space? It’s often where the real transformation begins.


The Mid-Career Drift

Mid-career can be one of the hardest times to feel lost. You’ve built a solid path, invested years of effort, and achieved milestones others might admire. But inside, something’s off.


Common signs I see in my clients:

  • You’re kind of successful on paper but feel emotionally disconnected from your work

  • Every option ahead feels like “just another version” of what you’ve already done

  • You’re craving change, but fear giving up stability or progress

  • You catch yourself thinking, “I should be grateful I have a job… so why am I not happy?”


If any of these sound familiar, you’re not broken, you’re evolving!


Why Losing Direction Can Be a Good Sign

It’s easy to see “not knowing” as failure, but often it’s the mind’s way of making space for a new identity to emerge.


In my own career, and with clients I’ve coached, this phase has always had one thing in common: growth disguised as confusion. It’s the turning point where your inner compass starts asking for alignment, not just achievement.


How Coaching Helps You Find Clarity

Career coaching provides a structured way to explore what’s next without pressure to have the perfect answer. Together, we:


  • Identify the values and conditions that help you thrive

  • Explore new directions or redesign your current role

  • Separate what you want from what you think you should want

  • Build confidence to take small, aligned steps forward


Clients often discover that clarity doesn’t come from thinking harder and it comes from reconnecting with themselves.


If You’re Standing at a Crossroads

Not knowing what’s next isn’t the end of your path. The question isn’t “What should I do?” but “Who do I want to become next?”

If you’re ready to explore that question with support and structure, I’d love to help you uncover your next direction.



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Ai Sakura (Aimee), PCC, ACPEC

Professional Career Coach

*I strive to be the most present and compassionate coach⭐️

 
 
 

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Personal coaching services offered on this website are for personal development and are not a replacement for professional mental health care.

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